Page 3 - Sphere No.21 (Mar 2008)

PublishedbyHutchisonWhampoaLimited,22/FHutchisonHouse,10HarcourtRoad,Central,HongKong.Availableonwww.hutchison-whampoa.com.In-houseeditorialteam:LauraCheung,
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COVER AND FEATURE ILLUSTRATIONS: BERNARD CHAU
S P H E R E ContentsN U M B E R 2 1 M A R C H 2 0 0 8
22 6 10 18
R AND FEATURE ILLUSTRATIONS: BERNARD CHAU
A Few Words from the Editor
IN TODAY’S competitive retail markets,
trends and tastes change at breathtaking
speed. Storefronts, interior designs and
product displays have to meet the needs of
discerning customers. Our cover story looks
at how A S Watson-owned stores have used
cutting-edge techniques to produce eye-catching
store frontages in Europe and Asia in order to
attract the modern shopper.
Elsewhere, we take you to the busy shipping
lanes of the North Atlantic, where for nearly 100
years the International Ice Patrol has tracked
icebergs. It’s an inspirational story that goes all
the way back to the sinking of the Titanic in April
1912, when more than 1,500 people died after
the world’s largest passenger ship hit an iceberg.
Then we take you to the Netherlands, a
country that has enjoyed a centuries-old love
affair with the tulip. We also look at a new hos-
pice programme in Hong Kong and discuss how
the credit card has become part of everyday life.
We hope you enjoy the magazine.
Please send feedback and suggestions to
info@hutchison-whampoa.com.
2 U P D AT E S
NEWSBITES
What’s happening in the world
of Hutchison Whampoa Limited
6 N E W T R E N D S
PICTURE PERFECT
Introducing the wonderful
world of HDTV
8 3 G H O T S P O T
WELCOMETO 3neXt
The place to find the best
mobile applications
10 C O V E R S T O R Y
MAKEOVER MAGIC
Why retail revamps
are so important
16 C O M M U N I T Y
HEART OF GOLD
A new hospice programme
for cancer patients
18 E N E R G Y
THE ICE-BREAKERS
Saving lives in the shipping
lanes of the North Atlantic
22 F O C U S
FLOWER POWER
How the tulip helps to
define the Netherlands
26 R E T A I L
CREDIT PLUS
Why credit card security is part
of your daily life
28 T H E N . . . A N D N O W
WEIGHTLIFTING CHAMPIONS
From bamboo poles to modern cranes