Sphere No.44 (Mar 2018)

TELECOMS 3Live comes alive in Hong Kong! 3 Hong Kong’s new, 5,000-square-foot flagship store for those embracing a tech-savvy lifestyle opened with a bang. eSports competitions, eSports movies and balloons for the kids welcomed people to the new destination shopping experience. NEWS Sphere #44 2018 06 I am Tri! Hear me sing! 3 Indonesia supports youth creativity through a range of ventures. The Road to Sound of Tri auditions saw 3 Indonesia hosting auditions across the archipelago for the 10-band album, “Sound of Tri”. It is no surprise they won the “Most Experiential Brand Activation Award 2017” in the category for “The Best Brand Awareness & Education Activation” for their #Ambisiku campaign fromMix MarcommMedia Awards. 3 Indonesia won the “Most Experiential Brand Activation Award 2017”. The Largest Waltz Wind Tre celebrated its integrated network in Trieste, increasing speeds by 250 per cent, by supporting ‘The LargestWaltz’. A total of 1,300 dancers took to the Piazza dell’Unità d’Italia in last December to the delight of over 5,000 spectators. Gigabyte’s Giga-sized hugs! Gigabyte leapt out of the realmof online advertising and right into the arms of huggable children, with a life-sized version of 3 Austria’s lovablemascot touring 3 stores in the Alpine nation.