Sphere
#40
2016
03
MARKETING FOCUS
In Your Head: Viral Marketing
Long before ‘viral’ became a good
thing, CK Hutchison companies got
their marketing into people’s
heads. From catchy
jingles in the ’80s to
compulsive online
sharing today,
CKHH has won
hearts and
minds across
the decades.
20
PHILANTHROPY FOCUS
Singularity University,
Exponential Universe
LKSF brought Singularity University
to 300 “solvers and thrivers who
have the potential to change our
world” in Hong Kong.
26
TECHNOLOGY FOCUS
Broadband: HGC’s Invisible
Agent of Change
The modern era would be impossible
without broadband. Hong Kong is
a global leader in cheap, plentiful
broadband and for 20 years,
HGC has made it happen.
24
