Page 21 - Sphere No.31 (Jul 2012)

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Sphere 31
volunteer efforts due to its strong significance
to both the singaporean community and to the
local Watsons philosophy.
“breast cancer is the number one cancer killer
among women in singapore. We strongly believe
that our support in the fight against this disease
should continue to grow,” said Ms Cathy Yeap,
Managing Director of Watsons personal Care
stores in singapore. “Advocating preventative
healthcare is what we believe in, and that is why
we support the bCf in this effort.”
In-store, Watsons customers were able to
purchase the bCf breast book, which contains
information about breast cancer and a step-by-
step guide to breast self-examination.
In addition to achieving record-setting
participation in the Watsons pink ribbon Walk,
Watsons singapore is taking their commitment
to this issue even further by partnering with four
of its suppliers – brands, Johnson & Johnson,
L.D. Waxson and proctor & Gamble – to raise
additional funds through the reintroduction of
its “pink shelves” programme. for approximately
six weeks in october and november, 40 Watsons
stores throughout singapore featured products
from these four partner suppliers on special
pink-coloured shelves. for every product
purchased, 10 cents were donated to bCf,
reaching a grand total of sGD100,000 (about
usD76,700) donated.
Along with the pink shelves, donation boxes
were placed at sales counters to encourage
Watsons customers to show their support for
the cause. bCf pink ribbon pins were also sold
in stores, helping Watsons singapore to raise an
additional sGD20,000.
“Giving back to the community is part of
the A s Watson ‘DnA’. Just as we are committed
to enhancing the lives of our customers by
providing them with the best of beauty and
health products, we also aim to bring more to
the lives of those in need through community
involvement,” said Ms Yeap.
singapore was not alone in their successful
efforts to make a positive difference in the
community they serve. Indeed, AsW units around
the world found ways to make an impactful
difference in their local neighbourhoods.
employees of the AsW regional office in
the battersea district of London spent a sunny
Left top and bottom:
Staff at Watsons in the
Philippines participate
in “Watsons Family
Health Day” with their
fellow colleagues and
family members.
Right: Employees of
the A S Watson regional
office in London spent a
sunny Friday afternoon
in early October
volunteering at the
London Wetland Centre.